SEO report of smartlife.insure
Redirected to www.smartinsurance.co.uk/
Life Insurance UK | Smart Insurance® Official Site
www.smartinsurance.co.uk/
Choose from Family Life Insurance, Guaranteed Life Insurance and Personal Accident Insurance. 10% Smart Cashback after your first year!
Tasks
- Avoid using deprecated HTML tags.
SEO
URL
Domain : www.smartinsurance.co.uk/
Character length : 25
Title
Life Insurance UK | Smart Insurance® Official Site
Description
Choose from Family Life Insurance, Guaranteed Life Insurance and Personal Accident Insurance. 10% Smart Cashback after your first year!
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://smartinsurance.co.uk/robots.txt
https://smartinsurance.co.uk/robots.txt
| User-agent | Disallowed for the search engines |
|---|---|
| * |
|
Social
Social Engagement
No info found.
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Life Insurance UK | Smart Insurance® Official Site
Character length : 55
Good! The title’s length is between 10 and 70 characters.
Character length : 55
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 21%
Acceptable! The text / code ratio is between 15 and 25 percent.
Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 1 | 2 | 3 | 1 | 0 | 0 |
Heading structure in the source code
- <H1> Smart Life Insurance
- <H3> Get a quote
- <H2> Family Life Insurance
- <H2> Guaranteed Life Insurance
- <H3> Things you need to consider
- <H3> Let us call you
- <H4> Follow Us
Word cloud
- insurance21
- life18
- family9
- smart7
- policy7
- amount7
- benefit7
- financial7
- quote6
- guaranteed6
- help5
- authority4
- services4
- lifetime4
- conditions4
- payback4
- terms4
- age4
- call4
- ensure3
- guarantee3
- limited3
- neilson3
- reduce3
- apply3
- under2
- reference2
- death2
- event2
- loved2
- depend2
- personal2
- depending2
- it’s2
- regulated2
- blog2
- links2
- privacy2
- free2
- time2
- value2
- conduct2
- premiums2
- authorised2
- quick2
- arrange2
- registered2
- get2
- online2
- request2
- agree2
- all2
- regulation2
- site2
- year2
- month2
- cookie2
- individual2
- prudential2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| insurance | |||
| life | |||
| family | |||
| smart | |||
| policy | |||
| amount |
Two Word cloud
- life insurance6
- lifetime payback4
- family life4
- insurance guaranteed3
- guaranteed life3
- limited which2
Three Word cloud
- guaranteed life insurance3
- family life insurance3
- terms and conditions apply2
- out more benefit2
- lifetime payback guarantee2
- insurance guaranteed life2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 5 images on this web page.
Good! Every image has an alternative text attributes set on this website.
Good! Every image has an alternative text attributes set on this website.
Readability
Flesch–Kincaid Grade Level
7.00
Flesch Reading Ease
57.10
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.50
Dale–Chall Readability
6.30
SMOG Index
10.70
Spache Readibility
5.00
Number of letters
2774
Number of words
557
Number of sentences
80
Average words per sentences
7
Number of syllables
939
Syllables in words
961
Average syllables in words
1.69
Number of words in first three syllables
134
Percentage of word / syllables
24.06
Words not in Dale-Chall easy-word list
213
Words not in Spache easy-word list
144
Technologies
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Number of HTTP resources
50
Number of source domains
20
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
List of render blocking javascript files
- https://use.typekit.net/bsr4fiv.js
Speed test – Javascript
Javascript
Good! Just a few javascript files are detected on the website.
- https://www.smartinsurance.co.uk/bundles/js?v=dKKHtEfMqRhhmH0OjxZe-h81h94yXtnklAuMw7egU481
File size of all javascript files combined
713.19KB
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
204.60KB
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
31.92KB
Gzip compression
Error! By using Gzip you can save 203B (35% compression) on your site.
- By compressing https://www.smartinsurance.co.uk/img/2/close_icon.svg you can save 203B (35% compression rate)
Speed test – Browser cache
Number of static resources (image, JS, CSS)
23
Browser cache
The browser cache is not set correctly for all elements.
| URL | Duration |
|---|---|
| https://static.hotjar.com/c/hotjar-301012.js?sv=5 | 60 seconds |
| https://use.typekit.net/bsr4fiv.js | 10 minutes |
| https://www.googletagmanager.com/gtm.js?id=GTM-KLM982&l=nfsData | 15 minutes |
| https://bat.bing.com/bat.js | 30 minutes |
| https://www.google-analytics.com/plugins/ua/ec.js | 60 minutes |
| https://www.googleadservices.com/pagead/conversion_async.js | 60 minutes |
| https://www.google-analytics.com/analytics.js | 2 hours |
Speed test – Images
File size of all images combined
182.96KB
Image optimisation
You can save 24.7KB (78% compression) by optimising the images below:
- By lossless compressing the https://www.smartinsurance.co.uk/media/2100/smart-life-insurance.jpg you can save 22.9KB (82%) data.
- By lossless compressing the https://www.smartinsurance.co.uk/img/smart_icons_sprite.png you can save 947B (48%) data.
- By lossless compressing the https://www.smartinsurance.co.uk/img/400W-SMT-CTA-Green.png you can save 887B (52%) data.
Links
We found a total of 37 different links.
Internal links: 34
External links: 3
Internal links: 34
External links: 3
External links:
| Link text (anchor) | Link strength |
|---|---|
| https://www.facebook.com/ThatsSmartInsurance | |
| http://twitter.com/smartinsurance | |
| http://www.youtube.com/user/ThatsSmartInsurance |
Internal links:
Website security
IP
104.40.183.236
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.
Sites on same ip
Icons
Favicon
Good! The website uses favicon.
Typos
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